More Awesome AI
Imagine having a strategy assistant that has deep understanding of your brand, proposition, clients, and competition! That’s the all-new More Awesome AI.
More Awesome AI is a set of AI tools that explore a new space in Marketing Technology. Where current technologies support marketeers on an activity level, More Awesome AI supports you to build competition beating strategies!
Find your unique space
Brand positioning
The brand positioning toolset is comprised of a number of individual AI tools:
- Competing Factor Research. The tool analyses RfPs and RfIs to extract the factors that are relevant in your market. The tools is primed to look at different categories of competitive factors to ensure a balanced result.
- Competitor research. The competitors are scored on each competing factor, resulting in a Positioning Map.
- Positioning alternatives. Check out a number of viable options that combine your own strong points with a distinctive market position.
The brand positioning tools not only reduce the amount of research and analysis work, but allow you to include more competing factors and more competitors in your brand positioning! The loosely coupled nature of the tools allows to refine the intermediate results to keep complete control over the entire process.
Starter
Up to 5 users, in-house or agency- Brand positioning
- Competitive research
- Audience research
- Value proposition design
- Content marketing
Professional
More than 5 users- Brand positioning
- Competitive research
- Audience research
- Value proposition design
- Content marketing